Jun 7, 2011 1:26 PM
Relationship Management & Clouds
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Are clouds really the next IT trend we cannot miss? Is it a reality or just gossip?
We have been having clouds for ages. Many of us have had an e-mail address in an ISP for years. We did not know where those e-mail applications were stored, how they were operated or managed. They were just there. Services that were so easy to obtain, that even grandmothers (with all the respect they deserve), did it with no help.
Today there are many, many IT capacities on the cloud. Productivity tools, collaboration and social networks, security applications, business applications, CRM, ERP, etc, etc. and we will have even more in the years to come.
All of us in IT, new our vendors, our account managers. We knew who to call when we needed support, or who to ask, when we needed advise. It was all part of our IT Social Capital.
But today, with the proliferation of cloud services, all that is changing. There are many cases, in which we do not have an account manager. We do not know who to call when we need help. The self selling, self service, self support is all there built as part of the cloud.
How will our relationship management strategy and social capital in the IT community with vendors change because of clouds?
All very interesting points and clearly there are major implications to how are relationships to technology as well as to providers must and will change in the cloud. Many CIOs that we have spoken to are literally saying that the IT management function is slowly but steadily evolving into a vendor management function. The need for people with systems integration skills is being replaced by the need for people with contract negotiation and service level agreement management skills. Fixed assets are being replaced by variable expenses. Some CIOs are clearly threatened by all of this - definitely those who are in more of an operational role will likely see their positions be more and more marginalized.
But for those CIOs who can leverage the change in operating model to free themselves up to spend more time with their business partners, life could be oh so sweet. These CIOs now have the opportunity to refocus their attention well beyond making sure that the gas tank is filled with the least expensive petrol to concentrating on working towards discovering new on-ramps to new highways by leveraging the tools to create bigger and better business outcomes. Cloud could give a whole new meaning to IT-enabled social capitalism...
Very interesting discussion. But will the emerging cloud computing business really change everything? I remember the outsourcing discussions in the nineties when people (and of course outsourcing vendors) tried to convince us that the end for internal IT has come and find that we have a much better and realistic understanding nowerdays.
Of course it is very likely that in the future we have a bigger percentage of oursourced services. But who would outsource a business critical service (which is quite different to a private e-mail account at Google or other services providers) to a cloud provider who offers no clear escalation process with people who are accountable for that? I would not do this and I would not recommend this. And who has a different provider for every single service which would mean managing many different vendors? That seems to me quite hard to manage.
So it is like in production/logistics. You need the right number of vendors and you still need to have a trustful relationship with them otherwise production would be in danger. I cannot imagine how else we will be able to do our job which will still involve in the future the responsibitliy for IT systems and data (including to meet all the regulatory requirements) no matter how we source the services (internal or external).
